Services

PPC Management & Optimisation

As a freelance paid media specialist, I offer a comprehensive suite of PPC services to help your business thrive online.

Services Offered :

Strategy Development, Market Research & Keyword Research

Crafting tailored PPC strategies based on in-depth market research and identifying the most relevant keywords to drive targeted traffic.

Campaign Setup, Implementation & Optimisation

Setting up and launching campaigns across multiple platforms, while continually optimising them to ensure maximum performance and ROAS.

Recommendations & Detailed Reporting

Providing actionable insights and strategic recommendations, along with detailed, insight-driven reports to track campaign performance and growth.

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Adrienne Flatley

CEO, Tech Innovators

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Julia McCullough

Product Manager, Future Vision

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Juana Herman

Founder, Startup Hub

How It Works

At the heart of my approach is transparency and collaboration, ensuring we create a tailored digital advertising strategy that aligns with your goals. Here’s a step-by-step breakdown of how we work together.

1

Consultation

The process begins with an introductory meeting where we’ll get to know each other. During this consultation, we’ll discuss your business, challenges, and goals. This is an opportunity for you to share what you’re looking to achieve, and for me to learn more about your brand and how I can help.







2

Action Plan

Next, we move into the estimation phase, where I’ll review your needs and specific objectives. Based on this, we’ll define the best strategy for your digital advertising campaigns. Whether you need to optimise existing campaigns or start from scratch, we’ll identify the right approach. If necessary, we may also connect with additional partners or tools to ensure the strategy is fully aligned with your goals. At the end of this step, you’ll receive a clear action plan outlining the steps we’ll take to achieve your goals moving forward.

3

Delivery

Once we’ve agreed on the strategy, the next step is onboarding. I’ll work to gain access to the necessary platforms, such as Google Ads, Facebook, or others, and begin implementing the agreed-upon plan. During this phase, we’ll set up tracking, adjust campaign settings, and launch everything to ensure we hit the ground running. From here, we’ll focus on monitoring performance, making adjustments, and ensuring your digital advertising efforts are optimised for success.


Search Engine Marketing

Increase your website visibility with targeted search campaigns. By conducting extensive keyword research and optimising your ad placements and copy, I ensure you reach potential customers actively searching for your product or service.

Paid Social

Broaden your reach and captivate your audience with targeted paid social campaigns. I create compelling ads tailored for platforms like Facebook, Instagram, LinkedIn, and TikTok, ensuring they resonate with your target market.

Remarketing

Re-engage and convert potential customers who have interacted with your brand. Through tailored remarketing strategies, I help you remain top-of-mind and turn interest into action. By leveraging data-driven insights, I ensure your ads reach the right people with the right message at the right time.

Shopping Ads

Amplify your product visibility with optimised shopping ads. I’ll increase the reach and traffic of your shopping ads, putting your products in front of people actively searching for them.




Strategy

I’ll create a customised strategy tailored to your unique business goals, ensuring every pound spent works towards your goals. My strategic approach focuses on understanding your target audience, setting clear objectives, and crafting a roadmap to success.

Analytics & Reporting

I’ll provide in-depth analytics, insights, and detailed reporting for full transparency with your campaign’s performance.





Google Ads
Reach a vast audience with precision targeting on the world’s largest search engine.
Meta Ads
Engage users on the most popular social networks with highly targeted ads.
LinkedIn Ads
Connect with professionals and decision-makers in your industry.
TikTok Ads
Tap into the fast-growing user base of this dynamic platform with creative and engaging ads.
Bing/Microsoft Ads
Access an additional search audience that complements your SEM strategy.
Amazon Ads
Promote your Amazon product listings directly to shoppers on the largest online marketplace.

Get In Touch

Complete the form below or email me to schedule a complimentary discovery call. Let’s introduce ourselves and discuss your specific needs and the opportunities available through paid media.